Stop renting your marketing dashboard.
Your own warehouse, pixel, and dashboard. Live in 3 days. No monthly rent.
You're paying monthly for numbers you can't check the math on.
You use a few screens of a tool built for someone else, pay hundreds a month, and can't get your data out. Cancel, and your history goes with it.
Typical monthly rent
We build the base. You build whatever you want on top.
BaseStack unlocks your data and hands over the keys.
Your warehouse
Shopify, Meta, and Google data in one private database.
- Up to a year of history backfilled
- Refreshes every 20 minutes
- Build on it directly or point your AI at it
Your pixel
Your events, your visitors, on your domain.
- Sort anonymous, new, returning visitors
- Track clicks and UTMS
- Runs next to what you use now
Starter dashboard
The views you check every morning, rebuilt on your data.
- Your north-star metrics up top
- Only the views you use
Stop renting it. Start owning it.
| Rented analytics | BaseStack | |
|---|---|---|
| Cost | Monthly, forever. Goes up as you grow. | One-time fee. Then only your cloud costs. |
| Your data | Lives in the vendor's warehouse. Exported by CSV. | Lives in your warehouse. Query it any time. |
| Your AI | Only knows what you paste into it. | Reads the warehouse directly. |
| Metric logic | Proprietary. "Trust the pixel." | Plain queries you can read, change, and audit. |
| If you leave | History and dashboards disappear. | Nothing changes. It keeps running. |
Live in 3 days.
A kickoff call, and the stack is live the next day. A workflow interview, and your dashboard the day after.
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Step1
Kickoff
Credentials and permissions on a call. Warehouse and pixel live the next day, with notes on how to connect your AI.
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Step2
Workflow interview
We watch how you check the numbers. Dashboard the next day.
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Step3
Closed alpha: 14 days
Use it free for 14 days. One feedback call at the end: what worked, what's missing, and what it's worth to you.
One-time fee. Yours forever.
Plus your own cloud costs, usually $15 to $25/mo. Managed hosting is optional.
Included
- Full setup: warehouse, pixel, and connections to Shopify, Meta, and Google
- Custom dashboard built from how you work
- Two weeks of hands-on support
- Documentation and handoff so your AI agent and your agency can use the data
Final pricing is set after the alpha. The alpha itself is free and covered by its own terms. More channels and additional dashboards are quoted separately.
BaseStack is built by marketing data experts.
Built by Atten-X. Founder Noah King ran paid social at a large agency for a decade, then built and sold Popsixle, a first-party tracking company used by 1,000+ Shopify brands.
Common questions.
What happens if we stop working with you?
Once you own it, nothing. Self-hosted, the warehouse, pixel, and dashboard keep running whether or not we ever speak again. During the alpha the stack is ours, and it's deleted at the end unless we agree to continue.
Do we have to cancel our current attribution tool first?
No. BaseStack runs in parallel. Most teams keep both for a few weeks, compare the numbers, and switch when they trust what they see.
Will it match our current tool exactly?
No, and we don't try to match a black box. We rebuild what matters: new-customer acquisition, blended performance, and who your visitors are. Every number traces to rows you can query. When the data can't say, it says "unknown."
What if something breaks?
It runs on a cloud server, 24/7, not on someone's laptop. It's a database, a scheduled sync, and a web app. Your team or your AI can read the logs and fix most things in minutes. If you'd rather not, managed hosting puts someone on call.
We are an agency. Can we do this for our brands?
Yes. Each brand owns its own stack and pays for it directly. Ask about partner terms when you request access.
We're opening this to a few teams.
A free 14-day alpha for a handful of Shopify brands and agencies. You get the full stack, built around how you work. We get your honest read on what it's worth. Alpha data is deleted at the end unless we agree on next steps.
Read the terms and sign to request access.